| #1 We will connect with you and you will have that personalized relationship with us. You cannot have that relationship with the internet.
#2 A diamond is more than letters and numbers. It is a work of nature. If I gave you all the dimensions of a woman could you tell me if she is beautiful? NO!!! You need to see her. Same as with a diamond.
#3 Carreras lets you examine the diamond BEFORE you buy it, and you can compare to other diamonds. Carreras provides a selection to choose from. No diamond dealer in the world buys a stone without seeing it! Why should you?
#4 Ask the internet site WHERE the inclusion is. How bright the stone is? What is the quality of rough? Is it hazy? All these things translate to value and are not easily discernable to the untrained eye. If you do not know them when you buy a diamond on-line then you do not know if you are getting value.
#5 Retail prices on a 1ct round F SI1 can range from a few thousand to almost $10,000. If every F SI1 was the same then people would always buy the cheapest! Obviously there are MANY differences such as brightness, scintillation, position and relief of inclusions that determine beauty.
#6 If it seems too good to be true, it usually is. No one is giving anything away. There is usually a reason something is below market value. Many stones are just listed and do not even really exist.
#7 When you buy for price that is all you get. This is a life long position. This is maybe the most precious item you will ever own. It means something. Make it special. Internet sites come and go but a diamond is forever.
#8 A diamond is forever. Who are you going to go to if there is a chip, or a problem. The internet site will not provide maintenance, experience, or service. When you buy from Carreras you are purchasing our time and expertise. We give you an appraisal and guarantee. We give you a mounting and keep your jewelry clean and in good condition for as long as you own the piece.
#9 DeBeers sorts their rough diamonds into over a thousand different categories. If all that differentiated diamonds was D-Z color and FL to I3 clarity there would only a few categories. There is a LARGE range of colors and clarities WITHIN each category that the internet site will not disclose to you.
#10 Unfortunately, sellers of diamonds are not always looked upon as beacons of honesty. There have been stories of fake certificates and real certificates sold with diamonds that did not match them. Carreras is the jeweler you can trust. |
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